Thursday, January 29, 2015

Save the Elephants


On January 20th Refinery29 posted this video to Facebook with the teaser "It should literally be illegal for something to be so cute."

This reminded me of two things:
1. The overuse (and often misuse) of the word literally. We're all guilty.
2. Kathryn Bigelow's film Last Days, about ending ivory-funded terrorism and saving elephants from extinction. An elephant is killed literally every 15 minutes for its ivory. Elephants could literally be extinct in 11 years. (See what I did there?)

You can view the video here. Please note that viewer discretion is advised. You may need to go back and watch the cute R29 video after to lift your spirits. The good news is that Kathryn Bigelow is getting the word out about poaching, and we can all take action

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